Celebrities have long been a part of the cannabis industry, but as the popularity of the industry increases and continues to normalize, more celebrities are throwing their hats into the ring. Here are just a few of the new celebrity brands hitting the cannabis market.
Advocating and representing for wellness as a human right, musician Melissa Etheridge founded a cannabis brand bearing her name. Along with co-founders Linda, Jozee and Cricket, Melissa is proud to be an integral part of curating boutique cannabis grows that explore our consciousness as a naturally mystic experience. The product line is growing and will soon include flowers, pre-rolls, tinctures and topicals.
Whoopi Goldberg is back onto the cannabis scene with a new brand named after her mother and brother, Emma & Clyde. In a recent press release, she described the products as “elevated and socially conscious.” The brand will feature edibles, pre-rolls, flowers and accessories for both medical and recreational use.
One of the most well-known actresses in the world, Kristen Bell (Forgetting Sarah Marshall, The Good Place, Gossip Girl), recently launched a new venture in cannabis. Happy Dance is a CBD skincare brand designed with moms in mind. The brand features lotions, eye cream, moisturizer, body butter, bath bombs, and much more. Bell was inspired, after her personal experience with CBD skincare, to create a brand that would “help take care of the people who spend so much time taking care of everyone else,” she said.
Made specifically for “creative humans,” Flaming Lips guitarist Wayne Coyne invites you to take a trip inside his brain with a new brand of cannabis-infused edibles crafted in Oklahoma. Available in three delicious flavors including watermelon, green apple and blue raspberry, Love Yer Brain is named after the song of the same name from the 1987 album OH MY GAWD. “The brand was created to use cannabis and other plant-based tools in a powerful and positive way…to help people,” Coyne said.
Launched by former Disney star, Bella Throne, Forbidden Flowers is a brand cultivated by Glass House Farms. Thorne is a weed enthusiast and explains on her website, “I will only deliver the best. If it’s something I wouldn’t smoke regularly, it would not be on the shelves,” she said. Her brand is described as “unapologetically sexy, cheeky, and fully free-spirited” and includes pre-rolls, edibles, flowers and CBD products.
If you have seen the movies Superbad or Pineapple Express, you are familiar with actor Seth Rogen and screenwriter Evan Goldberg. This dynamic duo has partnered to create Houseplant, a brand offering cannabis products, smoking accessories, and Rogen’s ceramic creations. According to the website, they founded the brand to “thoughtfully design beautiful products for their favorite plant.”
Resources:
Celebrities and Cannabis: 12 New Product Brands (celebstoner.com)
9 Celebrities with Winning Cannabis Brands (mgretailer.com)
Take Two: Whoopi Goldberg Returns to Cannabis with Emma & Clyde Brand (celebstoner.com)
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